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Cancun Center and Aloft Cancun, represented by Jair Lopez Montes (General Director) and Venecia Vazquez (Commercial Director), participated in the World Travel Market Latin America 2026, held from April 14 to 16 at Expo Center Norte in São Paulo, Brazil.
WTM Latin America is one of the leading B2B travel trade shows in the region, bringing together over 800 exhibiting companies and more than 30,000 industry professionals. The event connects destinations, hotels, airlines, and international buyers, generating strategic business opportunities.
During the event, Cancun Center and Aloft Cancun showcased their services for both group and individual segments, positioning Cancun as a leading destination in the MICE industry (Meetings, Incentives, Conferences, and Exhibitions).
Participation enabled:
- Strengthening relationships with international buyers
- Generating new business opportunities
- Positioning Cancun as a competitive global destination
- Identifying key tourism trends such as sustainability and technology
WTM Latin America continues to be a key platform for innovation, networking, and commercial growth in the global tourism industry.
